关键词: 面粉加工企业；路径模式；转型升级；战略构想

Abstract:

Confranting serious excess of production capacity  and tight competition pressurewithin industry, this paper combines current progress, and actual enterprise investigation and discussion. 30 flour processing enterprises were selected with processing capacity of over 400 t wheat per day, and summarized in\|depth the development path of flour processing enterprises based on their development orientation. Many problems were found during the development, and our progress was very slow. There were a lot of things for doing special and fine, doing peculiar and excellent, and doing bigger and strongger. On this base, we applied systematic analysis and designed a new development pattern for those enterprises to do special and better, to perform  excellent and strong. This paper provided a strategic conception about creating industry ecology and constructing innovation service platform for the transformation and upgrading, so as to provide theoretical reliance and decision making reference for the sustainable and healthy development of flour processing enterprises in China.

Key words: flour processing enterprise, path pattern, transformation and upgrading, strategic conception